Privacy Policy

Last updated: September 2026

Who we are

This website (willferry.com) is operated by Will Ferry Group ("we", "us", "our"), based in North Vancouver, British Columbia, Canada. This policy explains what information we collect when you visit the site, how we use it, and the choices you have.

Information we collect

  • Information you provide: name, email address, and any message content you submit through our contact, newsletter, assessment, or workshop feedback forms.
  • Automatically collected: IP address, browser type, device type, pages visited, referring URL, and general location, collected via cookies and similar technologies.

Workshop feedback

  • When you submit workshop or presentation feedback, we collect your 1 to 10 rating, what you found useful, any private improvement suggestions, and any name, email, job title, or company you choose to provide. You may submit feedback anonymously.
  • Your testimonial permission applies only to what you said was useful; improvement suggestions always remain private. Permission does not publish a testimonial automatically. After manual review and approval, a testimonial may be shared on the Will Ferry Group website, social media, and other marketing materials. With full-attribution permission, an approved testimonial may show the name, job title, and company you supplied. With first-name-only permission, it may show only your first name and the label "Workshop participant." Feedback marked private is not added to the testimonial review queue or published.
  • Personal follow-up permission is separate and optional. If you select it, we record your consent and may use the email address you supplied to contact you personally. It does not send an automatic email, enroll you in a sales sequence, or subscribe you to the newsletter.
  • Newsletter consent is separate and optional. If you select it, we record your consent and submit the email address you supplied to our existing newsletter provider. A provider failure does not discard your feedback. You can unsubscribe at any time.

How we use information

  • To respond to inquiries and deliver services you request.
  • To send our newsletter if you have subscribed (you may unsubscribe at any time).
  • To understand how visitors use the site so we can improve it.
  • To comply with legal obligations.

Cookies and similar technologies

We use cookies and similar technologies for essential site functionality and analytics (Google Tag Manager / Google Analytics). You can control cookies through your browser settings and through the cookie banner shown on your first visit.

Analytics

We use Google Tag Manager and Google Analytics to understand aggregate site usage. These services may set cookies to distinguish visitors and measure interactions.

Sharing of information

We do not sell your personal information. We share information only with service providers who help us operate the site (such as hosting, analytics, advertising, and email delivery), or where required by law.

Your rights

Depending on where you live, you may have rights to access, correct, or delete the personal information we hold about you, and to object to or restrict certain processing. To exercise these rights, contact us using the details below.

Data retention

We retain personal information only for as long as needed to provide our services, comply with legal obligations, resolve disputes, and enforce agreements.

Children's privacy

This site is not directed to children under 13, and we do not knowingly collect personal information from children.

Changes to this policy

We may update this policy from time to time. The "Last updated" date above indicates when it was most recently revised.

Contact us

Questions about this policy? Reach us through the contact page.